Services

I’m Leigh Appleton, a freelance communication designer based in Johannesburg. 

At Olearch I offer a range of design services tailored to help brands connect with their audience.

From packaging and corporate branding to awareness campaigns and content creation. 

Browse the services below or get in touch to discuss your project. 

You can also view examples of my work in my Portfolio.

Peanut butter packaging design concept by Leigh Appleton, Olearch

Package Design

What it is
Packaging is often the first physical interaction someone has with a brand. I design packaging that not only stands out visually but also tells a story and enhances the product experience.

What’s included

  • Concept development & creative direction
  • Packaging layout design (labels, boxes, wraps, etc.)
  • Typography & visual system design
  • Print-ready files
  • Mockups for presentation

How I price
Pricing is based on the complexity of the product and the number of design variations required.

  • Starting from: R1,500 – R5,000
  • Custom quote depending on scope
View Work
Corporate brand identity design by Leigh Appleton, Olearch

Corporate Branding

What it is
Your brand is more than a logo, it’s how people recognise, remember, and trust you. I create cohesive brand identities that feel authentic and intentional.

 

What’s included

  • Logo design
  • Brand identity system (colour, typography, style)
  • Brand guidelines document
  • Brand application examples

How I price
Pricing varies based on how in-depth the branding system is.

  • Starting from: R2,500 – R8,000
  • Full brand packages quoted per project
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Business collateral design, voucher cards by Olearch

Business Collateral

What it is
These are the everyday touchpoints that represent your brand. I design polished, professional materials that keep your brand consistent across all platforms.

What’s included

  • Business cards
  • Letterheads & email signatures
  • Presentation templates
  • Menus / brochures / flyers

How I price
Can be priced per item or as a bundle.

  • Individual items from: R1,500 – R3,500
  • Bundle packages available
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Awareness campaign design concept by Leigh Appleton, Olearch

Awareness Campaign

What it is
Awareness campaigns are about making people feel something and inspiring action. I create concept-driven campaigns that communicate powerful messages across multiple platforms.

What’s included

  • Creative strategy & concept development
  • Campaign messaging (big idea + copy direction)
  • Visual identity for the campaign
  • Social media design / rollout assets
  • Print or digital campaign executions

How I price
Pricing depends on the scale of the campaign and the number of deliverables.

  • Starting from: R2,000 – R7,000
  • Scalable packages available
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SPCA social media content creation campaign by Olearch

Content Creation

What it is
Content is how your brand shows up daily. I design engaging, on-brand content that connects with your audience and strengthens your online presence.

What’s included

  • Social media post design
  • Content templates
  • Visual direction for feeds
  • Campaign or promotional content

How I price
Flexible depending on volume and frequency.

  • Per post or monthly packages
  • Starting from: R100 – R300 per post or R1,000 – R4,000 per month
View Work